Ricoh announces the
development of two new units for the GXR interchangeable unit camera
system
Tokyo, Japan, February 23, 2010—Ricoh Co., Ltd.
(president and CEO: Shiro Kondo) today announced the development of two
new camera units for the GXR interchangeable unit camera system introduced
on December 18, 2009.
The GXR is a revolutionary new interchangeable unit
camera system in which lenses can be changed by mounting camera units that
integrate lens, image sensor, and image processing engine into a single
unit. In addition, to fully utilize this system's unique ability to
accommodate interchangeable units other than camera units, Ricoh is also
investigating possibilities for development of a variety of other
devices.
This announcement concerns the introduction of the
following two new camera units, as an addition to the two camera units
introduced at the same time as the GXR body.

| 1. |
Camera unit RICOH LENS P10
28-300 mm F3.5-5.6 VC* (name tentative) |
|
• |
With an original Ricoh noise
reduction function and a back-illuminated CMOS sensor, this camera
unit expands the photographer's range of expression by making it
possible to shoot high-quality images in scenes ranging from low
light to bright light. |
|
• |
Featuring a high-magnification
10.7x (28-300 mm) optical wide-angle zoom, this unit has 120
frame/second high-speed continuous shooting ability plus a wide
range of other functional capabilities such as RAW image recording,
image settings adjustable to nine levels, multi-target AF, and much
more. |
|
• |
Start of sales planned for the
summer of 2010. |
|
* |
The "VC" designation indicates
that this unit has the vibration correction function developed
independently by Ricoh. |
|
| 2. |
Camera unit GR LENS A12 28
mm F2.5 (name tentative) |
|
• |
Featuring a newly developed 28
mm fixed-focal-length GR LENS, this camera unit achieves high
resolution and high imaging power. |
|
• |
A 23.6 mm x 15.7 mm (APS-C size)
CMOS sensor is used. The combination of this sensor with the GR
ENGINE III image processing engine enables the camera unit to shoot
high-quality images with smooth tone gradations as well as high
definition and low noise. |
|
• |
There is a manual focus ring
that can be used for precise focus adjustments. |
|
• |
Start of sales planned for the
winter of 2010. |
We plan to have RICOH LENS P10 28-300 mm F3.5-5.6 VC
camera units on display at the CP(+) CAMERA & PHOTO IMAGING SHOW to be
held at PACIFICO Yokohama from March 11 (Thu.) to March 14 (Sun.).
| * |
The names, specifications, and
release timing of the above products are subject to
change. |
| * |
All of the lens focal lengths in this
release are converted to the equivalent values for a 35 mm film
camera. |
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